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The power of naming your reward currencies When simply having a loyalty program isn’t enough With many joining in reward program competition, chances to stay ahead of the game are pretty slim. A successful program stands out from the crowd by being memorable. By investing in effective branding, brands can make their loyalty programs impressive […]
Customers don’t buy from you because of your low prices or your Facebook targeted advertisement; they buy from you because of how your brand makes them feel. Customer relationship plays a key role in having a sustainable business with a strong customer base. Among all of the strategies, a reward program is proven to be […]
How do you know if your loyalty program is performing well? A redemption rate is the most important factor in deciding whether your program is healthy or not. It’s because it does not only show how valuable the customers perceive it to be, but also indicate their engagement, product satisfaction, and impact sales. What is […]